2.11.10

European Pricing Platform partners with Vistaar

The European Pricing Platform - the first not-for-profit knowledge sharing platform for pricing decision makers in Europe - announces partnership with Vistaar Technologies - an innovator of B2B price and revenue management solutions - as a Pricing Technology Expert. Vistaar will sponsor and co-host upcoming ePP events with the purpose of helping participants achieve corporate profit objectives by sharing best pricing practices ranging from strategy and planning to sales execution and performance management.

“The uneven nature of economic recovery across the world and especially in Europe has further highlighted the need for organizations to have flexible, market-specific pricing strategies in order to maintain strong competitive advantage in the marketplace,” said Venky Subramanian, Regional Director, EMEA, Vistaar. “We are excited about the partnership with ePP, as it will provide the opportunity for us to work collaboratively with key pricing professionals across Europe and share best practice techniques and technologies to address complex pricing issues that straddle multiple pricing structures, regulatory frameworks, countries, languages, and currencies.”

Vistaar’s solutions enable some of the world’s largest companies to develop, implement and manage sophisticated pricing strategies in simple fashion, resulting in significant margin benefits. For these companies, Vistaar’s easily configurable pricing software and Excel user-interface options facilitate collaboration across a large cross-functional set of stakeholders involved in pricing by providing science based analytics, market intelligence, and scenario planning to help them make informed and intelligent decisions. Vistaar’s customers such as AMD, Beam Global, Cisco, Ford, and GE Aviation are operating in unique business environments, have complex product portfolios, and are implementing comprehensive pricing strategies to maintain or gain market leadership in various market segments around the globe.

“Vistaar has been selected to join our group of pricing technology experts worldwide because of their proven track record, deep expertise, customer experience, and pricing science methodologies,” said Pol Vanaerde, ePP president. “We are pleased to have Vistaar included on our expert list, and look forward to working closely with them to better serve our participants.”

About European Pricing Platform

The ePP offers your company to have the right pricing tactics in place to guarantee customer loyalty and deliver sustained margin growth to your business. Enhance your pricing know-how and be successful in it by joining this dynamic and yet resourceful pricing platform.

About Vistaar Technologies, Inc.

Vistaar is an innovator of price and revenue management solutions. Vistaar’s pricing software enables companies to achieve pricing best practices through price analytics, price optimization, price list management, and deal management. Vistaar is working with companies such as AMD, Beam Global, Cisco, Ford and GE to transform pricing operations into a strategic advantage. For these companies, Vistaar pricing software drives measurable price and margin improvements that deliver profitable growth and maximum shareholder value. Vistaar’s operations include six offices across North America, Europe and South Asia.

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