SKP signs up as bronze sponsor at AMAN 2014

Simon-Kucher & Partners, the world’s leading pricing advisor, is to sponsor the European Pricing Platform's 3rd Annual Aftermarket and Manufacturing Forum. This pricing and profit optimisation forum will take place on 19 and 20 March 2014 in the very heart of the vibrant city of Amsterdam at the Marriott Hotel...

Simon-Kucher & Partners, the world’s leading pricing advisor, is to sponsor the European Pricing Platform’s 3rd Annual Aftermarket and Manufacturing Forum.

This pricing and profit optimisation forum will take place on 19 and 20 March 2014 in the very heart of the vibrant city of Amsterdam at the Marriott Hotel.Dedicated solely to the art and science of pricing and profit optimisation, this two-day forum will be unlike anything else you’ve ever experienced!  For two full days in March 2014, an exclusive group of pricing professionals will gather together to discuss and build the best practices for price and profit optimisation in the the manufacturing industry.

The focus of this forum lies specifically on challenges faces by and between “new business” and “aftermarket” and the synergies that exist between the two.This intensive AMAN 2014 forum equips participants with the insights, tools and techniques required to release the full potential of their product and service offerings.On Tuesday, 18 March 2014, there will be a Spares and Services Pricing Master Class presented by Simon-Kucher & Partners.

In the current competitive business environment, Original Equipment Manufacturers (OEM’s) and Aftermarket suppliers alike are searching for ways to unlock growth opportunities. Traditionally, the focus was put on core products, but the spare parts and services business has been put back to the spot light.  Although spare parts typically represent only 10% of a company’s revenue, it often generates between 30 and 50% of a company’s profit.

In addition, a 2013 Simon-Kucher & Partners study based on multiple projects found that the average profitability of services was up to 93% higher than a business unit’s overall manufacturing operations, and can make out up to 49% of total profit generated. Rapid advancements in technology (think of telematics in the automotive industry) and accelerated launches of more complex products are increasing demand for a wide range of services—from installation, repair and maintenance to extended warranties.

Add to this the fact that your performance on spares and services significantly impacts customers satisfaction and brand loyalty, then you have all the arguments you need to join us!The training will be split into two half days, one on spare parts pricing excellence and one on service pricing excellence. Participants will learn:

• Why spare parts and service pricing can make the difference in your organization
• How to achieve higher margins with spare parts and service pricing
• Useful frameworks and approaches to optimize spare parts and service pricing
• Do’s and dont’s, case studies, benchmarks

Trainers

Martin Gehring and Danilo Zatta are both Partners at Simon-Kucher & Partners Strategy & Marketing Consultants, who has the world’s largest and most experienced consulting practice dedicated to pricing and smart profit growth. The company has been defined as the world’s leading pricing consultancy and thought leader by both Business Week and The Economist.

To find out more, visit www.simon-kucher.com

Get in touch with Nicolene Barnard to secure your seat.